HBIC Nov 3, 2020 1 min How to Have a Low-Cost Editorial-Style Photoshoot An editorial style photoshoot is a way to get across the essence of a brand without explicitly having to feature a logo within the shot. ...
HBIC Oct 23, 2020 4 min How Much Money Does it Really Take to Open an Online Boutique Opening an online boutique is significantly cheaper than opening a brick and mortar store. If you plan to dropship products, you will sav...
HBIC Oct 22, 2020 3 min The Power in Power Words POWER WORDS. Power words are words that professional copywriters use to trigger an emotional or psychological response. Like exclamation ...
HBIC Oct 22, 2020 3 min How-To Find Your Target Customer A well-defined target market is more important than ever given the current state of the economy. You can't and shouldn't target everyone ...